Engagements

Four ways to work together.

Every engagement is led personally by Rick Julian, starts with strategy, and ends with something the market can see. Clear scope. Clear price. No junior handoffs.

Not sure where to start? Start with the Intensive — it de-risks everything after it.

Strategy Intensive

$3,500–$7,500

2–3 weeks

A concentrated engagement to clarify what the business is, who it's for, and why it wins. The fastest, lowest-risk way to work with QV — and the foundation everything else builds on.

What changes

  • Positioning you can defend in one sentence
  • A named difference the market can repeat
  • Prioritized strategic moves, in order
  • Clarity on whether (and what) to build next

How it works

  • • Live strategic working sessions with Rick
  • • Market, category, and competitor teardown
  • • Positioning and messaging direction
  • • Written strategic summary and roadmap
Start with an Intensive

Most engagements begin here.

Brand & Website Build

$8,000–$20,000+

4–8 weeks, scoped to ambition

The full expression of the strategy: messaging, identity direction, and a website written and designed to convert. One voice from positioning to pixel — no handoff between strategist, writer, and designer, because they're the same person.

What changes

  • A market-ready brand system
  • A website that explains, persuades, and converts
  • Language your whole team can use
  • A presence that finally matches the substance

How it works

  • • Everything in the Strategy Intensive
  • • Full messaging and narrative system
  • • Website architecture, writing, and design
  • • Identity refinement (visual and verbal)

Growth & Findability System

Scoped by need

Typically follows a Build

Being clear isn't enough if the right people never encounter you. This engagement makes the brand findable — by search engines, by AI assistants, and by the humans who ask them — and turns attention into inquiries.

What changes

  • Visibility in search and AI-assisted answers
  • Content architecture built around real questions
  • A measurable path from found to booked

How it works

  • • Search and AI-findability audit
  • • Entity, schema, and technical foundations
  • • Content strategy and priority pages
  • • Conversion path design and measurement

Ongoing Advisory

Monthly

After an initial engagement

Continued strategic counsel as the brand meets the market. A standing cadence with direct access to Rick — for decisions, launches, hires, and the moments where clarity drifts.

What changes

  • A strategist in the room for what's next
  • Positioning that stays sharp as you grow
  • Faster, more confident decisions

How it works

  • • Standing working sessions
  • • Asynchronous review and direction
  • • Priority access at decision points

This work is not decoration. It changes how the market sees the business — which means it asks for clarity, conviction, and the willingness to decide.

Book a strategy call

If you're unsure which engagement fits, thirty minutes will settle it.